Playtex Bras

You deserve all the love, comfort, and support in the world. That is why every Playtex bra is designed with you and your curves in mind. At Playtex, you are not an afterthought—you are the heart of everything we do. When you wear Playtex bras, we want you to feel your most confident, curvy and beautiful, whether you are at home with family, hanging out with friends, spending the day volunteering or working, or going on a date night. 

Want a wireless bra that is as comfortable as it is supportive? Try our popular Playtex 18 Hour bras® for all-day support and the unbelievable comfort you expect from Playtex wireless bras. Our #1 bestselling Playtex 18 Hour Ultimate Shoulder Comfort Wirefree Bra is a customer favorite for a reason. Featuring our famous 4-way TruSUPPORT® system, this pretty bra has a M-frame design for added support, fuller wireless cups with seaming, wide cushioned shoulder straps to help alleviate pressure, and a built-up back for smoothing.

Looking for full-figured bras that are made to fit your curves and your lifestyle? Choose Playtex Secrets bras® for contemporary styles with exceptional fit, comfort, and support. If you have limited mobility or want a bra that is easy to put on and take off, our Playtex front closure bras with adjustable straps make getting dressed a snap. Need a bra to boost your posture or give your back some extra love? Playtex bras with back support are the solution. Because Playtex has your back—and your front. 

If you're looking for a great full-coverage bra, Playtex support bras are the answer to all your bra needs. With extended sizes that fit every body, you’re sure to find a Playtex wireless bra or underwire bra that is so comfortable you’ll want to wear it all day, every day. Not sure what band size or cup size you are? Visit our bra sizing guide to find correct bra size for you.